Monday 28 October 2013

Lighting & Text

DLT Circus Magic Fashion windows 2013 Summer St Petersburg 04 DLT Circus Magic Fashion windows 2013 Summer, St. Petersburg
I found the lighting in this display for Jimmy Choo to be effective because it brings attention to the shoes. They were going for a circus theme with the display, which I think was executed well because the type of lights they used are ones commonly found at a circus. Michelle S.
http://retaildesignblog.net/2013/08/27/dlt-circus-magic-fashion-windows-2013-summer-st-petersburg/

Loveless Tokyo Window Display
This is a display for Botanika, which is an eco-conscious clothing line that dyes their clothes using botanical colours. The text in this window is effective because many consumers are becoming more aware of fashion and the effects some of the processes have on the environment. I think this would draw in many people who are already eco-conscious, as well as others who have been considering it. Michelle S.
http://tokyofashion.com/botanika-by-taishi-nobukuni-at-loveless/

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